Where It All Began
IRMAO was born in Delhi with a simple idea: every woman deserves products that keep up with her — stylish enough for the everyday, sturdy enough for the long run, and affordable enough to not think twice about.
Founded in 2020 by a small team who grew up around Delhi’s bustling manufacturing hubs, IRMAO started as a modest workshop crafting backpacks for college students and working women who wanted something more than mass-produced, forgettable accessories. Over time, that same philosophy extended beyond bags — into handbags, flats, and heels — so IRMAO could be the brand women turn to for everyday essentials, not just one category. What began in a small unit in Delhi has since grown into a brand trusted by thousands of women across India.
What We Make
From commute to celebration, IRMAO covers the essentials:
- Backpacks & Laptop Backpacks — for college, work, and daily commutes
- Handbags — everyday totes and shoulder bags built for real use
- Heels & Flats — comfortable, stylish footwear for work and occasions
What We Stand For
We believe great design doesn’t have to come with a great price tag. Every IRMAO product is built around three things:
- Style that lasts — designs and silhouettes that don’t go out of fashion in a season
- Everyday durability — reinforced stitching, water-resistant materials, and hardware that holds up to daily wear
- Accessibility — quality craftsmanship at a price that respects your budget
Made in India, For India
Every IRMAO product is designed and manufactured in-house at our facility in Delhi. From sourcing materials to final finishing, we keep production close so we can maintain quality control at every step — and support local manufacturing along the way.
Our Promise
We’re not just making bags or shoes — we’re making the pieces you reach for without thinking, trip after trip, event after event, year after year. As we grow, our promise stays the same: real quality, honest pricing, and products that are actually built for your life.
Thank You
To everyone who’s carried or worn IRMAO so far — thank you. With 10,000+ customers across India, you’re the reason we keep designing, stitching, and showing up. Here’s to many more journeys together.